A menu launch needs to become a reason to order
Turn the product truth into a campaign idea, craveable content and channel assets that can move from social and paid into app, web, in-store and local restaurant execution.
Grid is a Toronto restaurant marketing agency helping restaurant, QSR and franchise brands turn product launches, campaigns and always-on marketing into a connected system across food content, social, paid, web and the restaurant itself. We work in Toronto and across Canada and North America.
When to call us
Turn the product truth into a campaign idea, craveable content and channel assets that can move from social and paid into app, web, in-store and local restaurant execution.
Build toolkits, campaign systems and content rules that give local operators useful flexibility without letting the master brand disappear location by location.
Plan production around the real restaurant calendar so one shoot can create hero product work, vertical video, offers, seasonal content and always-on assets without starting over every week.
Connect launch creative, local content, landing pages, paid assets and opening-week moments into one plan designed to make the location visible and worth trying.
What we can own
Restaurant & QSR brand strategy
Menu and product launch campaigns
Food photography & social-first video
Always-on social content systems
Franchise & multi-location toolkits
Paid social and digital campaign creative
Restaurant web & campaign landing pages
Local openings, retail & experiential activation
Selected work
A useful first step
Send us the restaurant, menu item, campaign or location you need to move. We will identify the clearest marketing gap we see and recommend the smallest useful next step.
Questions
First verify the details customers will act on: the real opening date and hours, current menu and prices, address and map listing, ordering or reservation path, and who answers enquiries. Then creative, content and opening-week activities can give people a compelling reason to try the location without sending them to information that the team cannot support.
Define the approved brand concept and claims centrally, then identify which details must vary: participating locations, prices, products, promotion dates and local availability. We can scope versioned creative and location-ready toolkits with clear approval responsibilities rather than asking operators to improvise from a national asset.
Yes. Grid is Toronto-headquartered and works with restaurant, QSR and franchise brands on campaigns, food content, social, digital, local openings and production. We also support brands across Canada and North America.
Yes. Grid can build master-brand campaigns and content systems that scale across locations while giving operators clear, usable assets for local execution.
Yes. Grid produces photography, social-first video, campaign assets and motion as part of the same creative system, which helps keep product launches and always-on work visually consistent.
No. Social is one channel. We can connect it to brand strategy, campaigns, paid creative, web, menu launches, retail or in-store assets and production depending on what the business needs.
Build the core campaign and brand approvals centrally, then define the exact local variables such as participating stores, product availability, price, promotion dates and ordering links. Create approved asset versions and a local verification checklist so operators are not improvising national creative.
Yes. We can build the launch idea and the asset system around it, including local landing pages, content, paid creative, opening-week materials and social support.
Restaurant and QSR marketing agency / Grid